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Social Media Consultant Contract Template for New Zealand

A comprehensive contract template governed by New Zealand law that establishes the terms and conditions for social media consulting services. This agreement defines the relationship between a social media consultant and their client, outlining services, deliverables, intellectual property rights, confidentiality obligations, and payment terms. The document incorporates relevant New Zealand legislation including the Privacy Act 2020, Contract and Commercial Law Act 2017, and Harmful Digital Communications Act 2015, ensuring compliance with local legal requirements while protecting both parties' interests in the digital space.

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What is a Social Media Consultant Contract?

The Social Media Consultant Contract is designed for use in New Zealand business environments where organizations or individuals seek to engage professional social media management services. This document is essential when establishing a formal consulting relationship for social media services, whether with individual consultants, agencies, or digital marketing firms. It addresses key aspects including service scope, content ownership, data protection, and performance metrics, while ensuring compliance with New Zealand legislation such as the Privacy Act 2020 and Harmful Digital Communications Act 2015. The contract is particularly relevant in today's digital-first business environment, where professional social media management is crucial for brand presence and engagement. It provides necessary legal protections while maintaining flexibility to accommodate various social media platforms and evolving digital marketing needs.

What sections should be included in a Social Media Consultant Contract?

1. Parties: Identifies the parties to the agreement - the Client and the Social Media Consultant

2. Background: Sets out the context of the agreement and the parties' intention to enter into a consulting arrangement

3. Definitions: Defines key terms used throughout the agreement including 'Services', 'Social Media Platforms', 'Content', and 'Deliverables'

4. Appointment and Term: Establishes the consultant's appointment, contract duration, and renewal terms

5. Services: Details the social media consulting services to be provided, including content creation, management, and strategy

6. Consultant's Obligations: Specifies the consultant's duties, responsibilities, and service standards

7. Client's Obligations: Outlines the client's responsibilities, including providing necessary access and materials

8. Fees and Payment: Details the fee structure, payment terms, and expenses

9. Intellectual Property: Addresses ownership and usage rights of created content and pre-existing IP

10. Confidentiality: Covers confidentiality obligations and protection of sensitive information

11. Data Protection: Addresses handling of personal data and compliance with privacy laws

12. Termination: Sets out termination rights and procedures

13. General Provisions: Includes standard clauses like notices, amendments, and governing law

What sections are optional to include in a Social Media Consultant Contract?

1. Performance Metrics: Defines specific KPIs and performance measurement criteria - include when the client requires specific measurable outcomes

2. Crisis Management: Procedures for handling social media crises - include for high-profile clients or sensitive industries

3. Non-Compete: Restrictions on working with competitors - include when dealing with sensitive competitive information

4. Insurance: Insurance requirements - include for high-value contracts or when handling sensitive data

5. Subcontracting: Terms for engaging subcontractors - include when the consultant may need to delegate work

6. International Considerations: Provisions for international content and compliance - include when operating across multiple jurisdictions

What schedules should be included in a Social Media Consultant Contract?

1. Schedule 1: Service Specifications: Detailed breakdown of social media services, platforms covered, and posting frequency

2. Schedule 2: Fee Schedule: Detailed fee structure, including rates for different services and payment milestones

3. Schedule 3: Brand Guidelines: Client's branding requirements and social media voice guidelines

4. Schedule 4: Response Time Matrix: Expected response times for different types of social media interactions

5. Schedule 5: Approved Platforms: List of social media platforms covered by the agreement and specific requirements for each

6. Appendix A: Content Approval Process: Workflow for content creation, approval, and publishing

7. Appendix B: Reporting Ƶ: Ƶ for regular performance and analytics reporting

Authors

Alex Denne

Head of Growth (Open Source Law) @ Ƶ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents

Jurisdiction

New Zealand

Publisher

Ƶ

Cost

Free to use

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