The Non-Exclusive Reseller Agreement is essential for businesses seeking to expand their distribution network in Singapore and the broader Asia-Pacific region. This document establishes the terms under which a reseller can market and sell the supplier's products without exclusivity rights. It addresses crucial aspects such as territory limitations, pricing structures, intellectual property rights, and compliance with Singapore's regulatory framework. The agreement is particularly valuable for international trade relationships, providing clear guidelines while maintaining the supplier's flexibility to develop multiple distribution channels.
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1. Parties: Identification and details of the contracting parties
2. Background: Context and purpose of the agreement
3. Definitions: Key terms used tHRoughout the agreement
4. Appointment and Scope: Terms of reseller appointment and territory
5. Rights and Obligations: Detailed responsibilities of both parties
6. Pricing and Payment: Commercial terms including pricing structure and payment conditions
7. Intellectual Property: IP rights, usage, and protection
8. Term and Termination: Duration and termination provisions
9. Governing Law and Jurisdiction: Specification of Singapore law as governing law and jurisdiction for disputes
1. Marketing and Promotion: Guidelines for marketing activities and promotional requirements
2. Training: Product training and certification requirements for reseller staff
3. Insurance: Insurance requirements and minimum coverage specifications
4. Data Protection: Compliance with PDPA and data handling requirements
5. Non-Compete: Restrictions on competing activities during and after the agreement
1. Products Schedule: Detailed list of products covered under the reseller agreement
2. Territory Schedule: Defined geographical areas where reseller is authorized to operate
3. Price List: Product pricing structure, discounts, and payment terms
4. Service Level Agreement: Performance metrics, support requirements, and response times
5. Brand Guidelines: Requirements for use of trademarks, logos, and marketing materials
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